KNBC Adding to Weekend Newscasts

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It is so much more enjoyable to write about stations adding newscasts, instead of dropping them.

It seems that more and more station our either adding a newscast at 4PM to beefing up the weekend newscasts.

Put KNBC in the later category.

The Left Coast NBC O&O will add a 30-minute 5 p.m. newscast to the Saturday and Sunday lineups, and increase the 11 p.m. newscast by 30 minutes on Sunday evenings, for a total increase of 1.5 hours of weekend news coverage.

“The expansion of our newscasts give us a chance to tell more stories and cover events that happen on weekends,”  said Todd Mokhtari, KNBC’s VP of news.  “The added time slots give our viewers more options for getting breaking news, local information and weather all weekend long.”

H/T TVNewsCheck

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