NBC Nightly's Ratings Drop amidst BriWi Scandal
/The BriLie scandal is taking its tool on the ratings for NBC Nightly News.
Looking at some numbers from last week, it is not good for the Peacock.
Deadline reports that ABC’s World News Tonight beat NBC Nightly News by 347,000 viewers on Wednesday. The previous Wednesday ABC’s newscast lost to NBC’s by nearly 400,000 viewers in fast affiliate time period stats (apples to apples). Likewise, two weeks earlier, ABC’s newscast had trailed Williams by more than 600,000 on Wednesday night in the early numbers.
In the news demo, this past Wednesday ABC beat NBC by 109,000 viewers, the early stats show. The previous Wednesday it had trailed Williams by nearly half a million viewers in the demo. Two weeks ago ABC trailed NBC by about 300,000.
Ouch!