Fox Business Wraps Up Solid Year in Ratings Growth
/
2015 will go down as a good year for Fox Business Network.
The financial net closes the year as the fastest growing television network in all of cable, according to Nielsen Media Research.
Scoring its highest rated year ever, FBN achieved record ratings across all key day parts; Business Day, Prime and Total Day, for both total viewers and in the coveted advertiser demo of persons aged 25-54. In addition, every single program experienced substantial gains for the year.
The network’s strong performance was led by FBN’s first ever presidential debate, which took place on November 10th and scored a record breaking 13.5 million total viewers and 3.7 million in the demo. The debate helped FBN finish as the number four rated network in all of cable primetime for the week, a first top five ranking for the channel.
Altogether, FBN’s Total Day performance was 49 percent higher in total viewers and 75 percent higher in the demo compared to 2014. In addition, the network is on track to close out 2015 as the highest rated year ever in total day with both total viewers and the demo.
