Katie Couric has Lost her Mojo
/It's safe to say that the New York Post's Andrea Peyser is not a Katie Couric fan.
Peyser addresses the rumors that Couric could be coming back to the Today Show to fill in while Savannah Guthrie leaves to have her baby.
Peyser does not think it's a good idea, writing Katie Couric has lost her mojo.
Now 57, the former “Today’’ show anchor, who crashed and burned as the first female to helm a network news broadcast solo when she jumped to “CBS Evening News,” has reached her expiration date.
Couric, who stars in a disastrous daytime talk show that’s days away from being canceled, can’t possibly recapture the hearts and eyeballs of TV viewers who once loved her like a sister.
She’d have a better shot at becoming a successful pitchwoman for AARP than cheering up grumps over breakfast.
But suits at NBC are looking to Couric as a savior. In a desperate bid to regain morning ratings dominance, the rocket scientists running “Today’’ are in preliminary talks with Couric aimed at bringing her back to the show — at least temporarily — after anchor Savannah Guthrie, 42, goes on maternity leave this summer, The Post’s Claire Atkinson reported.
It could turn into a longer-term gig if Couric sparks a ratings bump.
(“Uh, I don’t think so. No, no, no,” Couric told CNN’s Bill Weir when asked whether she was returning to “Today.”)
I think dumping the despised co-anchor Matt Lauer overboard is a better way to save a leaky ship.
The public turned against Lauer in 2012 when, in front of millions of TV watchers, he pushed Ann Curry under the bus. Ousted as a co-anchor, Curry said goodbye to “Today” viewers as Lauer sat impatiently on a couch, ignoring Curry’s heart-wrenching sobs. It was like watching a snuff film.
Ouch!