This Has To Sting...
/TV stations in Florida had hoped to be raking in huge political dollars this year with the Presidential Election.
But, it isn’t happening.
Florida was often considered a swing state, but over the past decade, the Republicans have had a strong-hold on the Sunshine State and it is costing TV stations big time.
In September of 2020, for instance, there was more than $57 million spent on Florida TV ads. That was in just one month! $38 million from President Joe Biden’s campaign and $19 million from the Donald Trump campaign.
In 2022, a nonpresidential election cycle, national Democratic groups spent $2 million in the state, down from nearly $60 million in the previous midterm election.
So far, during the 2024 election cycle, $2.1 million total has been spent on presidential campaign TV ads.
That might pick up in the last two months, but it is not going to cover the amount of money that many Florida TV stations were counting on.
The strange thing is that the feeling in many parts of Florida is that Harris could beat Trump. But, it appears that the campaign wants to spend their time and money elsewhere.
One TV executive told FTVLive that many Florida TV stations are going to miss their projected income from political by a lot.