Coverage You Can Count On?

This is why the bosses need to watch their own station.

WANE-TV in Fort Wayne has run the ten second promo above for over a year.  It usually plays between the end of the CBS network feed and into the local 11 PM newscasts.

When you watch the video, you will see four news personalities in rapid fire order... 

The first is Pat Hoffman, the long-time morning/noon anchor for the station The second is Adam Solarczyk.  He used to be a meteorologist, but since September 2022, he has been working behind the camera as a producer for the station's morning pay-for-play TV show "Living Large"”   He is NOT listed as a weather team member on the website.

The third is Dirk Rowley, the main anchor of the station's 5, 6, and 11 PM newscasts and also the narrator of the spot.

Finally, the last person you will see (and the only woman in the spot) is Natalie Clydesdale.  She was an MMJ for the station between July 2020 and January 2022. She left the station a year ago and works in Oklahoma City.

In other words, this station is running a promo nearly every day, and 50% of those featured in the promo are not on-air talent at WANE.

Do better.