Austin Station is Doing the Same

And, you can add Nexstar’s KXAN (Austin) to the list of stations adding a 4 PM newscast to their lineup.

The station says that, “With the rapid growth in Central Texas, we’re seeing an increased demand for local news and KXAN’s particular brand of investigative journalism.”

Or, if they are being totally honest, the midterm elections are coming up and there will be a ton of money floating around for TV stations to grab onto.

But yeah, I’m sure it’s about the “increased demand for local news.”