Bumping Up the Sales Geek

Tegna’s WGRZ (Buffalo) had an upcoming opening at the station for a GM.

Current GM Jim Toellner announced that he was retiring from the station on April Fools day and this gave Tegna plenty of time to do a nationwide search and find a qualified diverse hire, an area that the company is lacking in.

Instead, Tegna went with the white guy from sales.

Mark Manders will be taking over the GM role in early April, when Toellner steps down.

“Mark stands out as one of the most effective leaders in our company,” said Paul Trelstad, Tegna’s SVP, media operations.