Black News Channel to Jump into Streaming
/CNN is launching CNN+ and now it appears that the Black News Channel is also getting into the streaming game.
BNC announced that are launching “BNC GO”, an all-new streaming product that will host a slate of unique, all-original content separate from its linear programming offerings.
The cable news channels says that the streaming service will be is tailored to suit the interests, active lifestyles and consumption patterns of Millennial and Gen Z audiences.
"As we continue to expand BNC's reach and breadth of offerings, we're excited to launch this all-new streaming product," said Princell Hair, president and chief executive officer of BNC. "As younger viewers increasingly shift their content consumption to digital programming, BNC GO provides another opportunity for Black and Brown audiences to stay connected and engage with our network's unique and culturally specific storytelling."
Remember back when a Tv station started a 4 PM newscast and then just about every other TV station launched a 4 PM newscast?
Well, a streaming channel is the new 4 PM newscast.