No Way....

I was sent a link to a potential story that was happening at KSAZ, the Fox O&O in Phoenix.

When I clicked on the link to watch the video, I was served up and told that the story I want to watch will play in 355 seconds.

I loaded the page again and got the same pre-roll ad.

In other words, KSAZ wants me to watch a 4 minute plus ad before I watch the story?!

If your station is running pre-roll ads that are over 15 seconds….