Wow! CNN Down Almost 40% in Primetime Demos
/The November ratings for the cable news show the same old story.
Fox News sits on top, MSNBC is second and CNN is a very distant 3rd.
But, breaking down the numbers shows that this month has been a disaster for CNN.
Not only was CNN the only network to not crack a million viewers in total day, in primetime, that also could not make it to a million while both Fox and MSNBC cracked 2 million.
Yep…it has gotten this bad for CNN.
In fact, CNN’s primetime demo numbers are down a whopping 36%!
At this point, CNN is in free fall and yet somehow Jeff Zucker still has a job.
Here’s a look at total day numbers:
TOTAL DAY:
FNC: 1,592,000 total viewers – up 8% (260,000 in 25-54 – down 11%)
MSNBC: 1,208,000 total viewers – up 18% (190,000 in 25-54 – up 5%)
CNN: 760,000 total viewers – flat (180,000 in 25-54 – down 22%)
And here are the primetime numbers:
FNC: 2,779,000 total viewers – up 15% (420,000 in 25-54 – down 12%)
MSNBC: 2,060,000 total viewers – up 12% (352,000 in 25-54 – up 6%)
CNN: 999,000 total viewers – down 11% (239,000 in 25-54 – down 36%)
Oh! and for the week of Nov 18th-24th, CNN even lost to the Hallmark Channel.
The freaking Hallmark Channel.