NBC Boss Says Facebook is LACKing

FTVLive has been consistently saying that TV stations and media companies should not put much time and effort into Facebook. 

If you won't take our word for it, how about NBC News boss Andy Lack?

Speaking to Reporters Lack says, "Facebook doesn't have value for publishers really," Lack said"I call them Fakebook."

"What's frustrating about Facebook is you can't have a relationship with them," Lack said, adding that NBC News has talked with the company for years about content creation, but he has become "decreasingly hopeful" that much will materialize.  

Smart man. 

H/T AdAge

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