CNN Continues Ratings Slide

As October wraps up a look at the cable “news” ratings shows that both Fox News and MSNBC gained viewers in total day, while CNN lost viewers again.

CNN boss Jeff Zucker calls this time the “golden age” of CNN. The network is losing viewers and is in last place. We’re sorry Jeff, but it looks like you are peddling fool’s gold.

Total Day

FNC: 1,685,000 total viewers – up 16% (332,000 in 25-54 – up 3%)
MSNBC: 909,000 total viewers – up 1% (161,000 in 25-54 – down 20%)
CNN: 689,000 total viewers – down 5% (201,000 in 25-54 – down 16%)

CNN did see a small uptick in Primetime, although they are still the only cable “news” network not to cross a million viewers.

Primetime

PRIMETIME: 8-11PM/ET

FNC: 2,829,000 total viewers – up 25% (540,000 in 25-54 – up 13%)
MSNBC: 1,575,000 total viewers – 0% (281,000 in 25-54 – down 19%)
CNN: 931,000 total viewers – up 1% (290,000 in 25-54 – down 11%)

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