Selling Your Credibility

WNEM (Saginaw) pre-empted Wheel of Fortune and Jeopardy recently and had their man Anchors ready to go.

Was it breaking news?

We so wish that was the case. 

But instead, WNEM had their main Anchors shilling gift certificates.

Seriously....we are NOT making this up. 

Watch this video and see how quickly not only a station can sell gift certificates, but their credibility as well. 

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