From the Mile High City to Motown
Detroit's WDIV announced that Evrod Cassimy will join the newly named morning newscast, Local 4 News Today, beginning Aug. 12.
Cassimy is currently the morning anchor and reporter for CBS4 News in Denver. He began his career in Grand Junction, Colorado at KJCT News 8 and worked in Madison, Wisconsin; Orlando, Florida; and Richmond, Virginia.
Let's see what soundbite the WDIV Creative Services department made up for Cassimy in their press release:
"Local 4 is known for its passion for journalistic excellence. Becoming part of such an experienced news gathering team is what attracted me to this opportunity. Detroit is a fascinating town and I can't wait to be part of such an outstanding news organization and the Metro Detroit community," said Cassimy.
So he really said "Metro Detroit" instead of just "Detroit"?
And he also said "experienced news gathering team"?
Just once we would love to read a press release with real quotes.
Just once.