When Nexstar launched their cable news channel, News Nation the company promised that it would be a unbiased cable news channel.

But, the second they brought on former Fox News head Bill Shine to help guide them, everyone knew News Nation was going to the conservative side.

Yesterday, the Nexstar outlet took another step to the right when they announced that they have hired conservative political commentator George Will.

“We couldn’t be more thrilled to have George join our team. His keen insight and expertise will ensure NewsNation’s audience gets the very best analysis in this highly charged political year,” said News Nation boss Micheal Corn.

“NewsNation meets a national need for news delivered without political agendas, clenched fists, and raised voices. It offers news leavened by a sense of the complexity and grandeur of American history: this nation was not made by flimsy people, and it is not flimsy,” George Will.

Look for Nexstar to start a new branding campaign, “News Nation, We’re Not Flimsy.”