Remember that Super Bowl promo spot that ran on the Meredith CBS affiliates?

FTVLive told you that according to insiders the company paid thousands of dollars for custom music., despite the fact that Meredith has been laying off hundreds of people.

Danielle Ray, Meredith’s Creative Group Director posted about the spot on her social media.

This is what the finished product looked like.

Now, a number of FTVLive readers thought that the promo had a familiar look. Check out the open for HBO’s True Detective that came out almost 7 years ago and see if it doesn’t look familiar.