Back in April of last year, Graham’s KPRC (Houston) announced the appointment of David Arkin as its new Director of Digital and Enterprise Content.

At the time of the announcement, KPRC GM Jerry Martin said, “We are pleased to have landed David Arkin in this new role. He is a proven leader in audience development and innovative digital strategies, bringing more than 20 years of experience leading newsrooms and developing high-quality digital journalism."

Now just over a year into the job, this internal memo went out to the staff from Martin, it was obtained by FTVLive: