I know TV stations want to be hip to digital and will do just about anything to try and drive traffic to the station’s website, but spot being so pushy.

Viewers do not need 3 push alerts in 3 minutes from your station and if you keep it up, the viewers will likely be more inclined to delete your app then go to your website.

Here is an example of what NOT to do from Tegna’s KSDK in St. Louis: