This is Tegna...
Here we go again….
Tegna’s WKYC (Cleveland) has hired another on air talent that has no Journalism experience.
The station announced that they have hired Emily Mayfield and say that her reports will air on “Lunch Break with Jay Crawford” at 12 p.m., “Front Row” at 7 p.m. and across all our digital platforms this fall and throughout the holiday season.
Now, people in Cleveland know the name Mayfield, because the Cleveland Browns start Quarterback is Baker Mayfield.
In case you are wondering, Emily, is Baker’s wife.
OK…now this latest Tegna hire is starting to make sense.
“Emily brings her love of life, energy and infectious personality to everything she touches,” said Director of Content Adam Miller. “From identifying innovative trends in the health and wellness space to showcasing the hottest, most interesting spots in Northeast Ohio, Emily’s reports will give viewers a front row seat to Cleveland through the lens of various experts in their fields.”
Never mind the fact that Emily is not an expert in her field, she’ll be talking to other experts so it will all be good. Right?
Once again, Tegna thumbs their nose at real journalism and real journalists.
If you are wondering about Emily’s resume, well, according to the station she has lost of Instagram followers where she shares beauty tips. WKYC says she began her career as a Patient Coordinator for a Beverly Hills plastic surgeon.
Seriously…. we can’t make this shit up.
Here is the station on-air announcement of their new hire.
The video does not show Edward R. Murrow flipping over one more time.