There is little doubt that between now and 2020, there are a lot of political ad dollars that will be spent.

Much of those billions of dollars in political spending will be spent on local TV news. Campaigns believe that if someone is watching a local newscast, they are most likely a voter.

Nexstar owned KLAS in Las Vegas is doing their best to give campaigns available spots to buy in newscasts. Even if it means adding more newscasts.

This is the internal memo that went out to the staff at KLAS from GM Lisa Howfield:

Good Monday Morning everyone….

Another exciting announcement – beginning Wednesday (10/10), 8 News Now will launch another newscast at 9:00 p.m. to air on MeTV! A big thank you going out to our evening news team who will kindly be pitching in to broadcast the only Prime Time newscast in Las Vegas!!!

Lisa

It is likely that this newscast will bring in a lot of campaign dollars over the next couple of years. How much do you think will go to raises for that “evening news team who will kindly be pitching in”?

Just asking….