Sinclair/Nexstar to Test New Broadcast Signal
Sinclair, Nexstar and Univision Local Media are getting ready to test the future of TV in Dallas.
The group is going to give a trial run of Next Generation TV, a new mobile-friendly broadcast transmission standard.
The idea is to allow viewers to access unlimited live local and national news, sports and entertainment shows in ultra-high definition on tablets, laptops and smartphones without having to use cellular services.
The test is a first step toward a national launch of the updated transmission system, the 3.0 version of the industry’s current 1.0 digital standard, Sinclair said. The single-frequency network will allow for testing and deployment of next-generation services, which, besides mobile viewing, are expected to include improved over-the-air reception, zoned programming and advertising, broadcast services to vehicles and advanced emergency alert systems.
H/T Baltimore Sun